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S2X - CAPITAL INTELLIGENCE
Campaign
STARTUPSTARTER / S2X
Type
Startup
Service
Product design, product strategy, brand strategy, campaign strategy
BRIEF
StartupStarter is a media and technology company at the intersection of investments and entrepreneurship. Their latest product, S2X, is a capital intelligence platform offering investors transparent data and providing founders with comprehensive access to capital. Premium was tasked with creating a compelling go-to-market strategy, marketing campaign, redesigning the UI/UX, developing a seed round pitch deck, and establishing a new brand identity.
WHAT WE DID
We crafted a captivating brand identity for S2X that transcended its technological roots to inspire and engage users. Centered around the "Back the Bold, Build the Future" campaign and "S2X: Capital Intelligence," we developed a unique visual identity for digital, physical, and experiential marketing. We redesigned the UI/UX to enhance user experience and revamped the pitch deck to deliver a concise, compelling, and inspirational message.
